Blog

Jen Lombardi

Jen Lombardi
Jen Lombardi is the Head Honcho and Creative Genius at Kiwi Creative, a creative marketing studio for B2B technology companies. She has an award-winning background in print design, but is also a marketing maven, wizard of the web, grammar geek and all-around fun person.

Recent Posts

Kiwi Creative Scores Big at Package Design Awards

Kudos to the creative team here at Kiwi Creative who scored big at yet another design competition. This time, we took home three honors in the 2016 GDUSA American Package Design Awards in the music and entertainment category for our client Shadow Mountain Records.

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Say What? Deciphering Graphic Design Acronyms

Confused by all of those crazy acronyms your graphic designer uses? We’re here to translate so you can communicate with confidence the next time he/she tells you “the JPG is CMYK, but it’s still FPO because the DPI isn’t high enough for print.”

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Say What? Deciphering Website Design Acronyms

Here at Kiwi Creative, we tend to steer clear of most marketing buzzwords. (You won’t hear us wanting to “circle back about that touchpoint by EOD.”) However, in our industry there are some acronyms that you just can’t avoid…and they can sound like a completely foreign language to non-developers.

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Kiwi Creative Wins 10 GDUSA Awards

A BIG congrats to our creative team who took home an astonishing 10 awards in GDUSA’s 2015 American Graphic Design Awards competition. Check out our award-winning design work, below.

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Meet Lauren, Our Spring Content Marketing Intern

Lauren is this semester’s Content Marketing Intern! She is a senior at John Carroll University (one of our favorite clients!) and passionate about social media. We’re having a blast getting to know her, so we gave her a little Q&A.

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Super Bowl Ad Teases: Digital Integrated Marketing Done Right

Football, schmootball. Everyone knows the Super Bowl is all about the commercials, right!? (Er, can you tell I'm not a sports fan?)

It used to be that advertisers would keep their high-budget TV spots under wraps until the big day. But now, much to this digital marketer's delight, brands are realizing the power that comes in building up hype before their commercials air.

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2013: Year of the Infographic

If you’re in the marcom industry (and haven’t been living under a rock), you’ve almost certainly heard the term “inbound marketing” or “content marketing” over the past several months. For already overworked marketing managers, this means producing a high volume of stellar content over a long period of time. Blogging, email newsletters, social media, white papers…all of these are crucial platforms for any brand’s content marketing strategy.

So why is a design studio blogging about inbound marketing? Well, besides being big believers in the whole philosophy, we’ve found our li’l niche in the trend: infographic design.

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“Rapefruit”: Why Graphic Designers Need to Proofread Their Work

Today’s graphic artists also need to be knowledgeable in website design, marketing and, perhaps most important of all, proofreading. Why? I think this viral example from the Mankato Free Press says it all.

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Freelance Designer to Small Studio Owner

At times it feels like I've been in business for myself for years, but in reality it's only been about a year and a half since I opened the doors at Kiwi Creative. But in those past 18 months, I've had a crash course in small business ownership that would rival any MBA program. And as much as I'd like to think that I had my shit together since day #1, in reality I made more than my fair share of mistakes along the way. The important thing? I learned (and am still learning!) from them.

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It's Official: Kiwi Creative Is One of the Coolest Places to Work


We've always thought our li'l marketing and design studio in Cleveland was a pretty awesome place to work, but now it's official: Knock Knock has named Kiwi Creative as a runner up in their "Coolest Places to Work" contest!

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