Kaity Huff

Kaity Huff
Kaity has a strong background in B2B software and brings an important perspective to tech companies with complex product offerings. In her spare time (which she has very little of due to her toddler), you’ll find Kaity sewing or sailing.

Recent Posts

Key Takeaways: The 2018 Business Technology Forecast

This week, Kiwi team members attended the first Business Technology Forecast event put on by our friends at AtNetPlus, a local IT leader. Not only did we learn what’s ahead for the tech industry, we also got to meet some great local companies that we’re excited to keep in contact with!

So, what did we take away from the event?

Looking at real-life examples, we learned what technology is needed for small- to medium-sized businesses (SMBs) to stay relevant and safe in today’s fast-paced, consumer-driven environment.

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Keeping up with your B2B tech content calendar

As a smart tech marketer, we don’t have to tell you that content is king. Or, remind you that creating the quality and quantity of content needed to support ongoing inbound lead generation is tough.

According to HubSpot, B2B companies that blogged 11+ times per month had almost 3X more traffic than those blogging 0-1 times per month. Yet, a recent study by Content Marketing Institute found that 49% of B2B marketers faced content creation challenges.

Sound familiar?

If you’ve ever found yourself thinking “Oh crap, we have to write a blog post about something!” then read on for five easy and practical tips to generate content your audience will love.

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