Tag: commercial

Victoria’s Secret Ad Spoof on
Lane Bryant Blog

Oh no they didn’t!

You know the saying “hell hath no fury like a woman scorned”? Well, apparently that goes double if you’re a plus-sized woman’s clothing company.

Looks like Lane Bryant is still bitter (or just hoping for more media coverage) about Fox and ABC’s initial refusal to air one of its “racy” lingerie commercials. This highly-publicized controversy inspired one pro-LB fan to create a parody of a Victoria’s Secret ad, which Lane Bryant then posted on its blog, Inside Curve. The spoof features a blonde skeleton donning a bra and panty set and ends with a cutting narration: “A bra specifically designed to air on Fox and ABC. What’s your Delicate Embrace? Only at Victoria’s Secret. Not for chubbies.”

While officially promoting such a sarcastic spot might make Lane Bryant seem a tad vindictive, I do give kudos to any company willing to break away political correctness in the PR department.

A giant sock monkey, toy robot and teddy bear walk into a bar…

From what I’ve heard about cars (which, admittedly, is not very much), Kia has a reputation for making cheap, unreliable vehicles. And that’s the exact reason I am sooooo impressed with the most recent television commercial for the Kia Sorento. The savvy minds behind this infectious spot have breathed new life into the Kia brand, truly demonstrating the power of successful advertising.

Not only do I want the actual car featured in the ad, but I want to buy the soundtrack AND the stuffed animals, too! I’m happy to report that I was able to download the song (“How You Like Me Now?” by The Heavy) on my iPhone, but I’m still looking for a sock monkey with an “I-heart-mom” tattoo. (Wouldn’t that be a cool giveaway for people who took the Sorento for a test drive?!)

P.S. Want more toy box fun? Check out the special section on the Kia website dedicated especially to this commercial!

UPDATE: Why didn’t I think to check Etsy, the one-stop shop for all things wonderfully creative and handmade?! Meet “Harley,” the sock monkey with a mom tattoo, aka what I just told my husband to buy me for my birthday. His sister, Faith, is pretty cute, too.

1001 Classic Commercials

OK, I’ll admit it. My husband and are big ol’ dorks. Since we don’t have any kids (yet), we buy each other presents from our two cats (Miko and Izzie) on holidays normally reserved for human parents. This year, my furry babies knew exactly what I wanted for Mother’s Day: the DVD “1001 Classic Commercials” from the $4.99 value bin at Borders.

That’s right folks, 16 hours of vintage television commercials crammed into three discs. For less than five bucks. Now that’s advertising heaven.

So far I’ve watched a grand total of 47 old school beverage commercials, which has resulted in an overwhelming urge to find some Shasta Black Cherry Cola. Only 954 more commercials to go.

Banned Lane Bryant Commercial: Double Standard?

After the now infamous “Nipplegate” incident, where Janet Jackson’s “wardrobe malfunction” during Super Bowl XXXVIII resulted in a record $550,000 fine for CBS, broadcasters have been under increased scrutiny from the FCC (Federal Communications Commission).

This has resulted in an ongoing moral debate as to what exactly qualifies as indecent content. Thanks to Janet and Justin, we know for sure that nipples are out. But extreme cleavage and prancing around in lingerie seems to be OK. After all, have you seen some of the barely-there costumes on ABC’s “Dancing with the Stars”?

That’s why I was baffled when Lane Bryant’s recent lingerie commercial (above) was banned from the airwaves during certain time slots. Including during “Dancing with the Stars.”

Obviously with plus-size models, you get plus-size cleavage, but I don’t see how the girls in LB’s commercial are dressed any more provocatively than those in a Victoria’s Secret ad, which I swear I’ve seen during prime time television.

I hate to pull out the discrimination card, but this seems like a pretty blatant double standard.

Props to Lane Bryant for publicizing this issue and standing up for the curvy girls of the world.

Why are tampon ads so obnoxious?

Sometimes in advertising, it’s a good idea to take a step back and see if you’ve fallen into a creative rut. If you have, the best remedy is undoubtedly to make fun of yourself. Works every time…