Blog

The 4 Most Common Website Design Problems in Tech

In all my years of marketing experience, I've seen my fair share of website design problems on B2B software and tech sites. Look, we get it: B2B technology isn’t always the sexiest line of business and rarely gets the fanfare and attention that...

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How to Design a B2B Tech or SaaS Website That Isn't Boring

Feeling like your B2B software or technology website is, well, a bit boring? You’re not alone…many marketing managers struggle with how to “spruce up” text-heavy pages without embarking on a total website redesign.

Here are our favorite tips for...

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Kiwi Creative Wins Three Website Design Awards

Congrats to our website design and development team who took home three awards at GDUSA’s 2016 American Web Design Awards.

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Say What? Deciphering Website Design Acronyms

Here at Kiwi Creative, we tend to steer clear of most marketing buzzwords. (You won’t hear us wanting to “circle back about that touchpoint by EOD.”) However in our industry and within Cleveland's graphic design scene there are some acronyms that...

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The Rise of Infographic Design

If you’re in the marcom industry (and haven’t been living under a rock), you’ve almost certainly heard the term “inbound marketing” or “content marketing” over the past several years. For already overworked marketing managers, this means...

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The Mad Men's Guide to Job Titles at an Advertising Agency

Wondering who's who within the creative department at an advertising agency? Well channel your inner Mad Man (or Woman) and check out this handy guide to common ad agency job titles to find out what people really do within a marketing department....

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How To Work With a Graphic Designer

So you need to hire a design firm to create a logo. Or a website. Or a postcard. Or an insert-your-own-creative-project-here.

Before you get started, check out this insider's guide chock-full of valuable tips to make your first experience working...

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