Back from Inbound, now what? Our actual to-do list

Another successful Inbound in Boston!

We’ve all settled back into our weekly routines (mostly) and are getting back into the swing of things. The only big difference is that our brains are now billowing with all kinds of new information, industry insights and recommendations from some of the biggest names in marketing… plus a few extra noteworthy names.

As an agency that works exclusively with software & tech companies, we know just how important it is to move quick and get things done after one of the biggest marketing conferences in marketing.

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ICYMI: Recap of Cleveland’s first TechConnect Meetup

There are lots of marketing meetup groups in the Cleveland area, but there’s only one focused solely on the unique needs of the software and tech industry.

TechConnect is new to town and already gaining the attention of local tech marketers.

Instead of talking about international B2C brands with million-dollar budgets, TechConnect’s events revolve around the real-life challenges and opportunities of marketing a tech company out of Cleveland, Ohio.

The first event featured Bill Myers from New Territory to talk about how tech companies can easily get started implementing virtual reality and augmented reality in their marketing initiatives.

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In town for CMW? Visit these Cleveland hotspots

Content Marketing World attendees - here’s your insider bar & restaurant list from a Cleveland marketing agency. You’ll want to bookmark this one!

Content Marketing World is one of the largest marketing conferences in the world, and it’s held right here in “The ‘Land.” With historical keynote speakers like Joseph Gordon Levitt and Tina Fey, this event digs into all things content…which, unless you’ve been living under a rock, supports pretty much all of your marketing efforts.

Here at Kiwi Creative, we’re taco aficionados, foodie fanatics, and craft beer crazy. So who better to give the insider info for all the best places to check out in between CMW sessions?!

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2013 COSE Small Business Convention Recap: Another Year, Another Wild Event

I'm finally rested up from the COSE Small Business Convention! (For those of you who don't know, the convention is an event for small businesses professionals at the Kalahari Convention Center in Sandusky, Ohio). It was my second time at the Small Business Convention, but this year I gave my first presentation. After I finished, I got to kick back, relax and enjoy another great event! COSE knows exactly what they're doing, so everyone should take notes. 

Here's how to plan an awesome conference, COSE-style:

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Hot Trend at Business & Networking Events: Hollywood Treatment

Are you headed to an awards show or networking event soon? If so, listen up. Last month, the American Advertising Federation (AAF) of Cleveland held their ADDY Awards and literally rolled out the red carpet. They were fully-equipped with a camera crew, a photographer and correspondences to interview attendees. For real. This is the new approach to a hip and happenin’ business event.

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Trade Show Takeaways: What We Left Behind

We recently published a series of blog posts called the Trade Show Survival Guide with the goal of giving people helpful pre- and post-show tips. But as much as you prepare beforehand—and as often as you ask yourself “do we REALLY have everything”—you’re destined to leave a few important items back at the office. That said, we’re not afraid to admit that we forgot to pack a few random things during our most recent trip to the 2013 OPRA Convention in Columbus:

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Trade Show Survival Guide BONUS: Tips for Attendees

Yes, this is a three part series, but why not include a BONUS article for those of you who aren’t exhibitors at a trade show? Being an attendee is lots of work, too!

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Trade Show Survival Guide Part Three: Five Post-Show Tips

Congrats! The hardest part is over, but you’re not completely off the hook. There are a few very important steps to make sure the trade show was all worth your time.

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Trade Show Survival Guide Part Two: Five During-the-Show Tips

You’ve planned and prepped – finally the trade show is here! Your team of marketers and social media mavens is ready to make some killer connections and impressions. Follow these tips for an effective trade show experience:

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Trade Show Survival Guide Part One: Five Pre-Show Tips

Whether you’re a Marketing Coordinator, Social Media Manager or the like, there’s a good chance you’ll be attending a trade show or conference on behalf of the company you work for. While trade shows have the potential to be rewarding, there are classic mistakes that cost time and money. These five tips are designed to help you avoid pitfalls so you can bring home the bacon – a.k.a. leads and sales! 

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