Blog

Our Most Popular Blog Posts for B2B Tech Marketers in 2018

Here at Kiwi, we practice what we preach. Content is king, and we produce a lot of it.

This year alone, we posted an average of 3 blog posts per week about all-things-tech-marketing. We love sharing tips, tricks and best practices for marketers...

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3 Steps to Make Your Tech Marketing Plan Unstoppable 2019

All of a sudden, the new year is within sight. ‘Tis the season for reviewing your year-end metrics and wrapping up the details on your 2019 marketing plan.

If you’re ready to make next year your best year yet, you have to get started on the right...

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ICYMI: Recap of TechConnect, Goodybye Funnel, Hello Flywheel

As we approach the new year, what better time to dive into a topic that’s shifting the way we think about marketing as a whole.

Jacob Carlson, Principal Channel Account Manager at HubSpot, flew in from Boston to headline this month’s TechConnect...

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UPDATE: 6 ways to immediately improve your B2B buyer personas

As a smart B2B marketer, you’re probably already rocking a pretty solid buyer persona. You know your ideal customer’s job title, age and educational background. You know where he goes to read up on the latest industry news and what LinkedIn...

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Planning for 2019: Steps for a Smart Tech Marketing Plan

This is an especially busy time of year for marketers.

Between wrapping up campaigns, doing final lead gen pushes to meet targets, end-of-year client gifts, and trying to wrap up 87 projects while balancing time out of the office, this time of...

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Recap of the Inaugural Blockland Solutions Conference - Day 3

Monday, December 3, 2018—Cleveland, OH 

As a marketing agency for B2B software & tech companies, we couldn’t be more excited that the Blockland Solutions conference is taking place right here in our hometown. Here’s a recap of Day 3 so far...

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Kiwi Creative Named a Weatherhead 100 Winner for Second Consecutive Year

Thursday, November 29, 2018—Cleveland, OH

In a room full of the top business leaders and highest performing organizations, here at Kiwi, we were honored to be among the Weatherhead 100 recipients for the second year in a row.

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In town for Blockland? Don't Miss These Cleveland Hotspots

Blockland attendees - here’s your insider bar & restaurant list from a Cleveland marketing agency. You’ll want to bookmark this one!

Blockland Solutions is one of the first blockchain education conferences in the nation, and we couldn't be more...

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3 Unexpected Things Marketers Should Be Thankful for in 2018

Thanksgiving is a time to reflect and to think about what we have to be thankful for.

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The New Rules of B2B Marketing in 2019

Since the beginning of time, B2B marketing is obsessively funnel-centric and has traditionally used CRM systems to automate customer service support. You have a sales team, you field inquiries, you nurture leads, and so on — all the way down to...

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